Cheltenham Paving Contractor Guide
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How this site handles your information

Meridian Guides publishes Cheltenham Paving Contractor Guide, an independent directory of paving contractor businesses in Cheltenham. Most visits leave nothing personal with us at all. This page covers the cases that do: enquiry forms, attribution data, and the third-party services the site loads.

Information this site collects

We collect personal information only when you submit a form. A submission includes your name, email address, phone number, message, and any answers about the service or timing you selected. It also includes the page URL you were on and how you arrived at the site (the referrer and any UTM parameters), which we use to understand where enquiries come from.

Where form submissions go

When you submit a form, our lead-capture processor handles the submission and passes it to two parties: the business your enquiry concerns and the operator of this site. Nothing you submit is published on the site itself.

Local storage

We do not set tracking cookies of our own. The one thing the site stores client-side is session-scoped attribution data (referrer, landing page, UTM parameters) in sessionStorage, so that a form sent later in your visit records where you came from. It is first-party only and clears when the session ends.

Usage measurement

This site may run Google Analytics and Google Tag Manager. Where analytics is enabled, those services may set cookies to measure visits and page use, under Google’s own privacy terms.

Other services involved

Some page elements load from third-party services, which means those services see your browser’s requests (including your IP address): Google Fonts for typography, OpenStreetMap for map tiles, and Cloudflare Turnstile for spam protection on forms, when enabled. Each operates under its own privacy policy.

Business listing information

Information about listed businesses comes from publicly available sources, including Google Business Profile reviews. The site stores our derived analysis of that material (scores, summaries, sentiment tags) rather than the reviews themselves. Corrections and removal requests are handled through the listing policy.

Your requests

Enquiry details are retained while they are needed to deliver and follow up the enquiry, and not longer than that purpose requires. You can ask for access to your information, or ask us to correct or delete it, by writing to hello@meridianguides.my.

Last updated 2026-07-21